What You Will Learn

I get it, you just want to be creative and do your beauty craft; you dread having to "sell" yourself or talking yourself up or God forbid, having to market yourself!! If you are having trouble "putting yourself out there, getting or keeping clients, Naja, a self-proclaimed marketing master, wants to help you. Whether you are a seasoned pro or just starting out, understanding the best (and simplest) way to market yourself is key. After all, paying clients are what keeps your business open. Having a full book is not a secret, luck or guess work- there is a formula. This class will take the pressure off you. Naja will share her formula along with showing you easy, simple, practical and creative, fun ways to expose yourself (without taking off your clothes-haha) to potential clients in your area and beyond. In this class you'll learn:

  • What is your niche? Do you have one?

    Having a niche can help you increase sales. I will show you how to use laser focus to get the perfect customer.

  • Who is your client?

    Marketing 101: Know your audience. Speak their language. Connect with them on an emotional level.

  • How to Blanket your area

    Everyone in your area will think of you FIRST when it comes to your service.

  • Develop an elevator pitch

    If you only had 30 seconds to tell someone about your business, what would you tell them so they would remember you?

  • Easy solutions for retail sales

    Selling retail products? No problem. I will help you clear your shelves and keep them coming back for more.

  • For beauty professionals

    There are common mistakes beauty professionals make. I will show you how to avoid them.

Course curriculum

Investment

Invest in your self and grow your business. It takes money to make money but it takes exposure also--that what's marketing is all about.